Hello my name is
Ryumer Gerochi
I'm a creative based in Toronto, I am passionate about understanding user needs and identifying problems to solve. My user-centered design approach is the foundation of every project I work on. My ability to think creatively, communicate effectively and work collaboratively with cross-functional teams make me an asset to any project.
4 Steps to Product Design Brilliance
Define the Brand Purpose and Values
Why it Matters: Start by identifying the core mission and values of the brand. Understand the target audience, their needs, and what the brand stands for.
Strategic Action: Create a clear brand purpose that will guide design decisions and connect emotionally with users.
Create a Consistent Visual Language
Why it Matters: A unified visual identity ensures brand recognition and trust. This includes logo, typography, color palettes, and iconography.
Strategic Action: Develop a design system that ensures consistency across all touchpoints, from website UI to product packaging, while reflecting the brand’s personality.
Prioritize User-Centric Design
Why it Matters: Exceptional product design focuses on usability, creating experiences that feel seamless and intuitive for users.
Strategic Action: Incorporate user experience (UX) best practices and feedback into every stage of the design process to ensure the product meets the audience's needs.
Iterate and Evolve
Why it Matters: Brands that thrive continue to adapt and grow based on user feedback and evolving market trends.
Strategic Action: Regularly revisit and refine the product design to stay relevant, innovative, and aligned with brand goals and customer expectations.
My Work
I take pride in my work and am always seeking new challenges. Check out some of my recent projects:
Services I Provide
As a product designer, I Build brand identities and create design systems that resonate across PWAs, IOS and Andriod platforms. I love collaborating with design teams and engineers in an agile workflow like scrum, using sprints and milestones to complete projects. I use Figjam to brainstorm and organize ideas and enjoy user testing to validate my research.
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User Interface Design.
I design intuitive and visually engaging interfaces that blend aesthetics with functionality. From wireframes to high-fidelity mockups, I create responsive designs that meet user needs and business goals, enhancing the overall digital experience.
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User Research.
I conduct in-depth user research to uncover insights that inform design decisions. By understanding user needs and behaviors, I help create solutions that align with both business goals and user expectations, ensuring a seamless and impactful experience.
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Graphic Design.
I create compelling and visually striking designs that communicate your brand’s message effectively. From branding materials to digital assets, my graphic design work is crafted to engage audiences and support both user needs and business goals, ensuring a cohesive visual identity.
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Web Design.
I design responsive, user-friendly websites that seamlessly blend aesthetics with functionality. My focus is on creating visually appealing sites that provide a smooth user experience while meeting business objectives and addressing user needs.
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Product Design.
I specialize in designing digital products that are both user-centric and aligned with business goals. From concept to final execution, I create solutions that are intuitive, functional, and visually appealing, ensuring a seamless experience for users while driving business success.
Designing visuals that spark connections. ✨