Hydro Finance
an automated market maker (AMM) on the Secret Network blockchain, formerly known as Screte Swap. Developed by the team at High Vault, it uses smart contracts to facilitate trades without traditional order books. Users can deposit tokens into liquidity pools to boost APR returns, all within a secure, privacy-focused environment.
The Challenge
In the Hydro Finance project, the design team is tackling several key challenges. One of the primary goals is to simplify complex DeFi concepts, such as liquidity pools and token deposits, to make them more accessible to users without compromising usability. The platform’s foundation on the Secret Network introduces the need to integrate privacy features into the design while ensuring that users still feel a sense of transparency and control. Additionally, close collaboration with developers is essential to align the design with the functionality of smart contracts, all while navigating the inherent technical limitations of blockchain UI. The team also faces the challenge of catering to both novice and experienced DeFi users, striving to create an intuitive yet powerful interface.
Our Approach
The strategic approach for Hydro Finance focuses on simplifying complex DeFi processes through user-centered design and clean visual patterns, while integrating privacy features unique to the Secret Network. Close collaboration with developers ensures alignment with technical constraints, and tailored onboarding flows cater to both novice and advanced users. An iterative design process with regular testing will help refine the user experience, creating a balanced, accessible, and secure platform.
- Simplifying Complex DeFi Concepts: Focus on creating a user-friendly interface that breaks down intricate processes like liquidity pools and token deposits for both novice and experienced users.
- Integrating Privacy and Transparency: Design with Secret Network’s privacy features in mind while maintaining clear communication and trust with users about how their data is protected.
- Collaborating with Developers: Ensure continuous collaboration with developers to align design and smart contract functionality, working within the technical constraints of the blockchain.
Results & Impact
- Increased User Adoption and Engagement: By simplifying complex DeFi processes, the platform could see a 25% increase in user sign-ups and a 30% rise in active engagement within the first 6 months as both novice and advanced users find the interface more accessible.
- Higher Conversion Rate for Deposits and Trades: With a more intuitive design and clear onboarding, the conversion rate for users depositing tokens and executing trades could improve by 40%, leading to more liquidity and activity on the platform.
- Enhanced User Trust and Retention: Clear integration of privacy features and transparency may lead to a 20% reduction in churn rates and a 15% increase in user retention over a year, as users feel more secure and confident in the platform.