Nextech AR
hybrid events platform that blends virtual and in-person experiences using augmented reality. It allows organizers to create immersive, interactive events that engage audiences through a seamless mix of physical and digital interactions.
The Challenge
A key challenge is ensuring a smooth integration of virtual and in-person experiences. This involves making AR features function across various devices and environments, creating an intuitive interface for both organizers and attendees, and maintaining balanced engagement between virtual and in-person audiences. Overcoming these technical and design hurdles is essential for improving the overall platform experience and user satisfaction.
Our Approach
To address these challenges, the approach focuses on optimizing AR functionality across devices through extensive testing and improving compatibility. We'll prioritize designing an intuitive interface for both organizers and attendees, ensuring smooth interaction with AR elements. Additionally, we'll develop engagement tools to enhance the experience for both virtual and in-person audiences, ensuring balanced participation.
- Optimized AR Compatibility through rigorous testing across devices and environments.
- User-Friendly Interface that simplifies navigation for both organizers and attendees.
- Balanced Engagement Tools to ensure equal involvement for virtual and in-person participants.
Results & Impact
- Improved User Experience: Optimizing AR functionality across devices ensures a smoother, more reliable experience for all users.
- Increased Engagement: An intuitive interface makes it easier for both organizers and attendees to interact with AR elements, leading to higher participation.
- Balanced Audience Interaction: ngagement tools create a more inclusive experience, boosting satisfaction for both virtual and in-person audiences.
